Hispanic Online Marketing
  • About
  • Capabilities
  • Work
  • Contact
  • presented by Captura Group

All Posts By Lee Vann

This author has written 141 articles
Home Lee Vann

2020 will be the year of the Hispanic…….

  • January 30, 2020
  • Lee Vann
  • Hispanic Best Practices
2020 will be the year of the Hispanic…….

As we get ready to celebrate a Hispanic star-studded Halftime Show at Super Bowl LIV featuring Puerto Rican Jennifer Lopez, Shakira from Colombia and Los Tigres del Norte from Mexico, I thought it would be a good time to celebrate…

Read more→

¡Háblame! Talk to me! How to Grab a Slice of the Hispanic Millennial Action

  • September 13, 2018
  • Lee Vann
  • Hispanic Best Practices, Hispanic Millennials, Hispanic Mobile, Hispanic Social Media Marketing
¡Háblame! Talk to me! How to Grab a Slice of the Hispanic Millennial Action

An increasingly receptive market with high purchasing power is just one tap and a swipe away: Hispanic millennials are willing to listen, share and buy anything within their mobile device’s digital space. Because Hispanic millennials engage so well with mobile…

Read more→

Captura Group hires Jennifer L. Woods as Managing Director

  • April 10, 2018
  • Lee Vann
  • Hispanic Online Market Info
Captura Group hires Jennifer L. Woods as Managing Director

U.S. Hispanic Market Expert to Expand Agency’s Strategic Capabilities and Offering Captura Group, a leading agency that brings together strategic business expertise and marketing creativity to help brands grow in a digital and multicultural world, is pleased to announce that…

Read more→

The Truth About Marketing to Spanish Speakers

  • January 24, 2018
  • Lee Vann
  • Hispanic Best Practices, Hispanic Content Marketing, Hispanic E-Commerce, Hispanic Millennials, Hispanic Mobile, Hispanic Native Advertising
The Truth About Marketing to Spanish Speakers

Yes, the Pew Research Center recently reported that the share of Latinos who speak Spanish has declined in major U.S. metro markets. But did you read past the attention-grabbing headlines? Digging into the Pew data shows pretty conclusively that Latinos…

Read more→

Hispanic Purchasing Power Packs a Punch at the Grocery Store

  • January 23, 2018
  • Lee Vann
  • Hispanic Best Practices, Hispanic Content Marketing, Hispanic E-Commerce, Hispanic Millennials, Hispanic Mobile, Hispanic Native Advertising, Hispanic Online Best Practices, Hispanic Online Market Info, Hispanic Online Marketing, Hispanic Social Media Marketing, Hispanics and Online Language, Uncategorized
Hispanic Purchasing Power Packs a Punch at the Grocery Store

The purchasing power of the estimated 57 million Hispanics in the United States has soared to heights never before seen, according to the recently issued report, The Why? Behind the Buy U.S. Hispanic Shopper Study, 6th Edition. This is great…

Read more→
Older Posts →
Our White Papers
Download Now
Download Now
About this Blog


Hispanic Online Marketing is Captura Group's blog featuring best practices, case studies, and research for Hispanic online marketers.
Categories
  • COVID-19 (1)
  • Cultural Insights (2)
  • e-Government (7)
  • Generation Z (2)
  • Hispanic Best Practices (10)
  • Hispanic Content Marketing (41)
  • Hispanic E-Commerce (13)
  • Hispanic Millennials (8)
  • Hispanic Mobile (22)
  • Hispanic Native Advertising (4)
  • Hispanic Online Best Practices (81)
  • Hispanic Online Market Info (68)
  • Hispanic Online Marketing (87)
  • Hispanic Social Media Marketing (56)
  • Hispanic Trends (43)
  • Hispanics and Online Language (15)
  • Local Hispanic Online (5)
  • Meet Our Team (11)
  • Total Market (7)
  • Uncategorized (5)
  • Year In Review (4)
Archive
Blogroll
  • Captura Group
  • Hispanic Market Info
  • Hispanic Trending
  • The Latest
  • Twitter
  • Facebook

Recent Articles

U.S. HISPANIC STUDENTS ARE TRANSFORMING HIGHER EDUCATION

The pandemic has changed business as we know it, and colleges have had to adapt…

5 Takeaways from the 2020 ANA Multicultural Marketing & Diversity Conference.

The 2020 ANA Multicultural Marketing & Diversity Conference called for a change to the multicultural…

It Might Be Time for You to Reset Your Multicultural Marketing Strategy

If your approach to Multicultural Marketing was to embark on a Total Market solution, it…

capturagroup
@capturagroup
Wednesday, January 27th, 2021 at 5:44pm
Now Hiring! Captura Group is seeking an experienced Media Manager, Spanish speaking preferred. #Lifeatcaptura… https://t.co/CITQy0xB9A
View on Twitter
capturagroup
@capturagroup
Friday, January 22nd, 2021 at 5:30pm
📈Digital media demand soared 30.7% year-over-year in December 2020, supporting the notion that many brand marketers… https://t.co/Hcmjr2jzsS
View on Twitter
capturagroup
@capturagroup
Thursday, January 21st, 2021 at 1:18pm
We will rebuild, reconcile and recover
in every known nook of our nation,
in every corner called our country
our pe… https://t.co/KfkMaphQCg
View on Twitter
capturagroup
@capturagroup
Wednesday, January 20th, 2021 at 2:42pm
We welcome Gwendolyne Echenagucia to our team, who has over 15 years of experience leading art direction and creati… https://t.co/7iOC6KKgmF
View on Twitter
capturagroup
@capturagroup
Wednesday, January 20th, 2021 at 1:15pm
Hispanic Marketing Insight - #Hispanics across acculturation levels assist members of the collective in purchasing… https://t.co/ZT7FaNhr6g
View on Twitter
#190 - Error validating application. Invalid application ID. Here are some possible solutions to fix the error.
  • About
  • Capabilities
  • Work
  • Contact
  • presented by Captura Group
  • Copyright © 2001 - 2021 Captura Group
  • info@capturagroup.com
  • 619.681.1856
  • 408 Nutmeg St. San Diego, CA 92103
  • Let's Connect