Hispanic Online Marketing
  • About
  • Capabilities
  • Work
  • Contact
  • presented by Captura Group

language preferences

Home language preferences
Latest Article

Toggling between Spanish and English: an Online Hispanic Best Practice

  • June 23, 2008
  • Lee Vann
  • Hispanic Online Best Practices, Hispanic Online Market Info

"Toggle" is functionality deployed on a Website that allows a user to seamlessly change the language of a given page from English to Spanish and vice versa. Leveraging toggle is a best practice in Hispanic online marketing. Toggle functionality is…

Read more→

Best Practices for Notifying Hispanics Online

  • May 29, 2008
  • Lee Vann
  • Hispanic Online Best Practices, Hispanic Online Market Info

As Hispanic online marketing programs are rolled out in phases, it is likely that gaps in the user experience will exist between Hispanic and general market sites, in these cases it is a best practice to provide notification of gaps…

Read more→

In-Language Hispanic Online Marketing

  • February 5, 2008
  • Lee Vann
  • Hispanic Online Best Practices, Hispanic Online Market Info, Hispanic Online Marketing

On the surface, the issue of language in the field of Hispanic online marketing may seem quite simple. Most marketers assume that Hispanic equals Spanish. What’s more, they often assume that the way to deliver Spanish content is via translation.…

Read more→
Our White Papers
Download Now
Download Now
About this Blog


Hispanic Online Marketing is Captura Group's blog featuring best practices, case studies, and research for Hispanic online marketers.
Categories
  • Community (2)
  • COVID-19 (1)
  • Cultural Insights (2)
  • e-Government (7)
  • Generation Z (3)
  • Hispanic Best Practices (11)
  • Hispanic Content Marketing (41)
  • Hispanic E-Commerce (13)
  • Hispanic Millennials (8)
  • Hispanic Mobile (22)
  • Hispanic Native Advertising (4)
  • Hispanic Online Best Practices (81)
  • Hispanic Online Market Info (68)
  • Hispanic Online Marketing (87)
  • Hispanic Social Media Marketing (56)
  • Hispanic Trends (43)
  • Hispanics and Online Language (15)
  • Local Hispanic Online (5)
  • Meet Our Team (12)
  • Total Market (8)
  • Uncategorized (5)
  • Year In Review (4)
Archive
Blogroll
  • Captura Group
  • Hispanic Market Info
  • Hispanic Trending
  • The Latest
  • Twitter
  • Facebook

Recent Articles

Roberto Orci Joins Captura Group as Executive Vice President

Renowned Multicultural Marketing Executive will Expand Agency’s Capabilities and Drive Growth

Captura Group Supports Latino Business With “Ilumina” Marketing Grant

We believe that as businesses do well, there’s a positive effect on communities and the…

Is 2021 The Year Multicultural Marketing is Finally Inaugurated?

I challenge you to raise your voice, active your networks, and take action to ensure…

capturagroup
@capturagroup
Monday, March 20th, 2023 at 3:00pm
Bad Bunny and James Corden singing Ariana Grande's "Break Free" is the duo we never knew we needed! This epic music… https://t.co/4XiD5MIMGt
View on Twitter
capturagroup
@capturagroup
Friday, March 17th, 2023 at 6:00pm
Macy's latest campaign features TikTok's main character energy!🌟By tapping into the app's trendsetting power, the d… https://t.co/WQGgz7ysmK
View on Twitter
capturagroup
@capturagroup
Thursday, March 16th, 2023 at 8:00pm
Check out the world’s first AI art director, Alex Irving! Using ChatGPT and Midjourney AI tools, 22Squared develope… https://t.co/ErTlXBEPmF
View on Twitter
capturagroup
@capturagroup
Wednesday, March 15th, 2023 at 6:00pm
Get inspired by 'Flamin' Hot,' the true story of Richard Montanez. Known as the 'godfather of Hispanic marketing,'… https://t.co/pjoENcm6dO
View on Twitter
capturagroup
@capturagroup
Tuesday, March 14th, 2023 at 2:01pm
Fernando Machado, a legendary marketer, leaves Activision Blizzard for NotCo. He aims to boost NotCo through new CP… https://t.co/iLG3aIZHhW
View on Twitter
#190 - Error validating application. Invalid application ID. Here are some possible solutions to fix the error.
  • About
  • Capabilities
  • Work
  • Contact
  • presented by Captura Group
  • Copyright © 2001 - 2023 Captura Group
  • info@capturagroup.com
  • 619.681.1856
  • 408 Nutmeg St. San Diego, CA 92103
  • Let's Connect