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Hispanic + Digital = Growth Delivered

  • December 18, 2015
  • Captura Group
  • Hispanic Online Marketing
Hispanic + Digital = Growth Delivered

At Captura Group, we’ve always been passionate about driving growth for our clients by engaging with online Hispanics through high quality content and great user experience. That’s why we’re excited to announce the launch of our own digital platform that…

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Valuable Lessons From Día de los Muertos Ad Campaigns

  • November 6, 2015
  • Captura Group
  • Hispanic Online Best Practices, Hispanic Online Marketing, Hispanic Social Media Marketing
Valuable Lessons From Día de los Muertos Ad Campaigns

Día de los Muertos, or Day of the Dead, is quickly becoming one of the most celebrated Mexican holidays in the United States. For brands, it represents the chance to communicate with the Hispanic consumer in a genuine way. Finding…

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Introducing Mexicorico.com, a New Bilingual Digital Platform

  • May 1, 2015
  • Lee Vann
  • Hispanic Online Marketing
Introducing Mexicorico.com, a New Bilingual Digital Platform

We’re proud to announce that we have partnered with the La Costeña and Jumex brands to launch Mexicorico.com, a new bilingual digital platform showcasing recipes and tips focused on the true essence of Mexican cuisine and food products. Targeting both…

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Google Celebrates Commitment to Hispanic Market

  • April 9, 2015
  • Lee Vann
  • Hispanic Online Marketing, Hispanic Trends
Google Celebrates Commitment to Hispanic Market

Last month I had the pleasure of attending Google’s Hispanic marketing forum in New York. Of course it was great to reconnect with many colleagues who have helped shape the Hispanic online market, but most importantly it was great to…

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Apple Banking on the iPhone 6 to be a Plus with U.S. Hispanics

  • September 11, 2014
  • Lee Vann
  • Hispanic Content Marketing, Hispanic Online Market Info, Hispanic Online Marketing
Apple Banking on the iPhone 6 to be a Plus with U.S. Hispanics

In true Apple fashion, the iPhone 6 and iPhone 6 Plus were announced too much fanfare on Tuesday.  The latest iPhones are not only larger, but packed with features that put the new offering from Apple on par with the…

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About this Blog


Hispanic Online Marketing is Captura Group's blog featuring best practices, case studies, and research for Hispanic online marketers.
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