3 Key Insights for a Winning Hispanic Marketing Strategy
Advertising Age’s 14th Annual Hispanic Fact Pack is out and full of insights that will help you connect with the exploding Hispanic market. Here are the top facts you cannot miss before you embark on your next Hispanic marketing project. 1. Marketers can drive growth by targeting Hispanics The Hispanic opportunity is here now and it’s time to market to the nation's largest minority in their own language. The U.S. Hispanic population is 57.5 million strong as of July 1, 2016, with a median age of 29. Hispanics have accounted for nearly half of the population growth in the U.S.[…] Read more