Archive for the ‘Uncategorized’ Category
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Share Your Photos with GobiernoUSA.gov During Hispanic Heritage Month!
Wednesday, September 22nd, 2010
GobiernoUSA.gov is asking people to share photos that describe the diversity and pride of Hispanic Americans through Twitter and on their Facebook page as part of its celebration of Hispanic Heritage Month. We’re excited to be part of this project that highlights the pride of family, patriotism, and love of life that bring hispanics of all backgrounds together in the United States.
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Are Hispanics Really More Social?
Wednesday, April 7th, 2010
Are Hispanics really more social? I feel that getting to the bottom of this question is critical because there seems to be a disconnect among Hispanic marketers when it comes to social media. On the one hand, there are countless studies that point to the fact that Hispanics are extremely engaged with social media. On the other hand, few marketers are proactively leveraging social media to reach online Hispanics.
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Dr. Felipe Korzenny Joins Captura Group
Wednesday, December 3rd, 2008
I am excited to name Dr. Felipe Korzenny Senior Strategy Consultant to Captura Group. Dr. Korzenny’s involvement with Captura Group will enable marketers to create insight-driven, compelling online experiences to reach the Hispanic population that we are both so passionate about.