Archive for July, 2010

  • U.S. Government Revamps GobiernoUSA.gov to Engage Hispanics

    Tuesday, July 13th, 2010

    The redesigned GobiernoUSA.gov makes an already valuable resource for the Hispanic online community even better. The GobiernoUSA.gov team is dedicated to connecting with the Hispanic community through a strong cultural perspective. We’re convinced that there is no better resource for Spanish preferring Hispanics seeking to interact with the government.

  • Lost in (Machine) Translation

    Wednesday, July 7th, 2010

    I believe the cost of potentially inaccurate, unreliable or dated content on any website is simply too high for my clients. Even the smallest translation mistake can destroy the credibility of a website and the organization behind it, severely impacting valuable goodwill.