Hispanic Online Marketing - Presented by Captura Group

Archive for July, 2009

• Dissecting Ad Age’s 2009 Hispanic Fact Pack

  Wednesday, July 29th, 2009

  I was excited to have the opportunity to contribute to Ad Age’s 2009 Hispanic Fact pack that was released yesterday. As digital continues to represent a key part of the Hispanic marketing mix, Captura Group will continue to conduct research and provide insights into the online behavior of Hispanics. I have always been a fan of Ad Age’s Hispanic Fact Pack and find it to be a valuable for our company and clients. Here are some key highlights from an Hispanic Online perspective.